Client Spotlight:
The Cognitive Hub
About The Client
Jeanne Develle
Founded and led by Jeanne Develle, The Cognitive Hub is dedicated to educating and empowering parents, caregivers, and educators to help children effectively develop executive function skills. Utilizing an evidence-based, metacognitive approach grounded in the principle of neuroplasticity, Jeanne teaches students how to “think about thinking”—an essential foundation for learning, self-management, and problem-solving.
Through personalized guidance, practice, and patience, Jeanne helps children and families recognize that the brain is a powerful machine capable of reorganizing itself. The Cognitive Hub has become a trusted resource for those seeking to unlock their child’s potential as confident learners and independent thinkers.
Project Overview
Rebranding & Website
Development
BLT Marketing & Design partnered with The Cognitive Hub to create a cohesive, impactful brand identity that reflects its mission and expertise. The project includes a custom WordPress website designed as a central hub for education, resources, and client interactions. With dynamic imagery, engaging messaging, and intuitive navigation, the site allows users to easily learn about services, book appointments, and make payments online.
Our strategy also includes SEO optimization, social media integration, and targeted advertising campaigns on Facebook and Instagram to amplify The Cognitive Hub’s online presence. Additionally, we set up a fully optimized Google Business Profile to enhance visibility and credibility across search platforms. Together, these efforts establish a strong digital foundation that attracts the right audience and positions The Cognitive Hub as a leader in executive function skill development.
Services Provided
What We Did
Brand Development
Created a unified and professional identity that aligns with Jeanne’s mission and expertise.
Social Media Integration & Advertising
Designed and launched campaigns to boost engagement and drive traffic to CognitiveHub.com.
Meta PPC Ad Campaign
Developed targeted pay-per-click advertising on Facebook and Instagram to reach parents, caregivers, and educators most likely to benefit from The Cognitive Hub’s services.
Website Design & Development
Built a responsive, user-friendly site with integrated scheduling and payment systems.
SEO Optimization
Developed search strategies to increase visibility and organic traffic.
Google Business Profile Setup
Established and optimized the profile for strong local search presence.